SIMALFA® is expanding its business activities on the Asian market

Demand for eco-friendly adhesives is growing steadily in the Asian region. In order to meet this demand, we are expanding our business activities under the SIMALFA® brand. With immediate effect, we will increasingly widen our offering of Swiss-made, sustainably produced adhesives in Asia.

Back in 2018, ALFA Klebstoffe AG founded the SIMALFA China Co. Ltd branch in Shanghai, together with Jochen Schanbacher as its General Manager. Since then, our business in Asia has grown in importance due to the fact that the manufacture of mattresses, upholstered furniture, car seats, and other products by international brand manufacturers is often based in Asia. A growing awareness of the significance and use of sustainable materials and increasingly stringent environmental legislation are boosting the need and demand for eco-friendly, waterbased adhesives made by SIMALFA®.

Thomas Simmler, Managing Director of ALFA Klebstoffe AG: "The ‘Made in Switzerland’ quality label is not only held in high esteem and trust by corporations from Europe and America but in Asia, too. Over the past five years, Jochen Schanbacher has exploited this favourable reputation to successfully establish SIMALFA® in China. To continue honouring the significance of the Asian market, we are pleased to appoint Jochen Schanbacher to the management team. We are convinced that this market will play a decisive role in the future of our industry and that Jochen is superbly equipped to successfully expand our business activities there."

Jochen Schanbacher has been working in Asia for over a decade and has been with SIMALFA® for 6 years. He complemented his technical training at Siemens with a business management degree from the University of St. Gallen. Given his many years of expertise in Asia and the successful development of business fields, he has impressively built up and expanded the SIMALFA® China branch. Today, he manages our business activities across the Asia-Pacific region. "We all feel the increasing fragmentation of the global economy and the importance of doing business sustainably. With SIMALFA®, a motivated team, environmentally friendly products, and a great deal of innovation, we want to contribute to a higher level of sustainability. And Asian manufacturers’ demand for water-based adhesives is considerable, because here, too, the standard of living is rising and along with it environmental awareness," says Jochen Schanbacher, Managing Director Asia Pacific at ALFA Klebstoffe AG.

As a member of the management team, he seeks to demonstrate the high quality of SIMALFA® products and our R&D and production capabilities in the dynamic Asian market. The focus is on efficient, reliable and flexible cooperation between employees, customers and partners across the globe. Jochen Schanbacher is convinced that this approach will continue to guarantee the successful future of our international business activities.

Über die ALFA Klebstoffe AG

ALFA Klebstoffe AG is an innovation-oriented, Swiss family-run business that currently employs over 60 people at its Rafz site. The company was founded in 1972 by Emil Simmler, who developed and marketed eco-friendly adhesives and contributed to the worldwide growth of the water-based adhesives market. These products, now exported to over 90 countries, are manufactured both in Switzerland and in New Jersey, USA, making ALFA Klebstoffe AG one of the market leaders in the development, production, and distribution of eco-friendly, water-based adhesives. Particularly in the foam processing industry, our SIMALFA® range is regarded as an international benchmark providing top-quality products. In addition to dispersion adhesives, the company also sells hot melts that are used in a wide variety of sectors, such as the packaging industry. For more information, visit: About us – ALFA Klebstoffe AG

Firmenkontakt und Herausgeber der Meldung:

ALFA Klebstoffe AG
Vor Eiche 10
CH8197 Rafz
Telefon: +41 (43) 433 30 30
Telefax: +41 (43) 433 30 33
http://www.alfa.swiss

Ansprechpartner:
Tanja Flum
Telefon: +41 (43) 43340-83
E-Mail: marketing@alfa.swiss
Für die oben stehende Pressemitteilung ist allein der jeweils angegebene Herausgeber (siehe Firmenkontakt oben) verantwortlich. Dieser ist in der Regel auch Urheber des Pressetextes, sowie der angehängten Bild-, Ton-, Video-, Medien- und Informationsmaterialien. Die United News Network GmbH übernimmt keine Haftung für die Korrektheit oder Vollständigkeit der dargestellten Meldung. Auch bei Übertragungsfehlern oder anderen Störungen haftet sie nur im Fall von Vorsatz oder grober Fahrlässigkeit. Die Nutzung von hier archivierten Informationen zur Eigeninformation und redaktionellen Weiterverarbeitung ist in der Regel kostenfrei. Bitte klären Sie vor einer Weiterverwendung urheberrechtliche Fragen mit dem angegebenen Herausgeber. Eine systematische Speicherung dieser Daten sowie die Verwendung auch von Teilen dieses Datenbankwerks sind nur mit schriftlicher Genehmigung durch die United News Network GmbH gestattet.

counterpixel